MBA (Pharmaceuticals Management)

Master's Degree by SVKM's NMiMS - School of Business Management Mumbai View Contact

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Background
This two –years, full time MBA course is a domain specific course which concentrates on preparing the students to enter the pharma sector. After graduation students join the pharmaceuticals industry, some also join consultancy companies. Some of our graduates are working in international assignments in Brazil, Singapore and Basle.
This programme is six-years old. MBA, Pharmaceuticals Management is received well by the industry.

Listening to stakeholders
Listening to stakeholders is a very important course that ensures that every student spends one-full day every week in the field gathering information and another half day per week is spent in analytics. The main focus of this course is to prepare students so that they may join the pharmaceutical industry as a Management Trainee upon graduation and compete with the best and the brightest in any institute of management. This course concentrates on Economics and law, (laws related to pricing and other drug industry related laws, on IPR,) Production systems, Good Manufacturing Practices, Quality Assurance, Finance, Sales and Marketing, Good Marketing Practices, Costing & Accounting, H.R. Practices in Pharmaceuticals, Strategic Procurement in Pharma, supply chain and distribution practices. One foreign-language like Mandarin and/ or Chinese is compulsory. International Marketing, Managing R & D in Pharmaceuticals, Strategic Brand Management, Communication, Pricing and Pharmaceuticals Promotion are taught in this course. This is arguably one of the most rigorous MBA courses in our country. The main differentiator in this course is to have industry and academics work closely in both selecting candidates. This is the only MBA Programme where every student has to work for six months on a Brand Dissertation. Apart from this, every student has to select one foreign language: Mandarin (Chinese) or Spanish.

Summer Assignments
We place all students with pharma companies and/or consultancy firms for two months in summer. Based on industry evaluation of the student, each student is further “guided” and “counseled” to improve his / her key strengths. This is based on what “feedback” the industry and consultancy companies provide to us.
Full-time assignments
The following companies have selected students from our MBA Programme: Abbott, AIOCD, ACG Worldwide, Alembic, Alkem, Bayer, Biocon, Boehringer Ingelheim, Dr. Reddy’s, Eisai Pharma, GSK, IMS Health, Indegene, Infosys, Macleods, Novo-Nordisk, Pfizer, Ranbaxy, Sun Pharma, Torrent Pharma, Vergo Pharma, Zydus Cadila, Microlabs, MSD (India), Novartis, Astra Zeneca, Allergan, Genzyme, and USV Limited.

Awards and appreciation

 There are 16 awards which have been introduced by companies as academic awards of excellence for students who perform exceptionally well. A gold and a silver medal for the 1st and 2nd rank holders along with a merit certificate is given away by the sponsoring companies during the award programme. The companies are: AIOCD Pharmasofttech AWACS Pvt Ltd, Allergan India Pvt Ltd, Bayer India Limited, Cipla Ltd, Dr. Reddy’s Laboratories Ltd, Glaxo SmithKline Pharmaceuticals, Indegene Lifesystems Ltd, Johnson & Johnson Medical India, MSD, India Award, Merck-Serono Award, Macleods Award, Medley Award, Microlabs Award, Novartis India Award and Zydus Cadila,
An annual award ceremony is held where the sponsor company’s senior management hands over these awards to the students every year.

Message from Dr. Tarun Gupta

Welcome to NMIMS.

We have had great support from you for the last six years, without which we could not have achieved 100% placement, even last year. Not just this but your continued help on being on our Board of studies, listening to dissertation presentations and helping us select candidates for admission to MBA Pharmaceuticals Management are most gratefully acknowledged here. It is your continued support that is a source of satisfaction for us. We believe that in times of academic rigour and fieldwork, our students rank among the very best in our country. We have information now that six of our graduates are already in international assignments in Singapore, Basle and in Brazil.

This year we have used cases more extensively from Harvard which students have enjoyed discussing in class. This should help their insights in problem solving in the future.

I look forward to welcoming you personally when you come.

Board of studies

The University maintains a close connect with the pharmaceutical industry as well as consultancy companies who help us to update the course as Board of studies. The Board of studies includes the following persons from the industry:
1. Ms. Ritha Chandrachud, Regional Marketing Leader, MSD Limited, Singapore

2. Mr. Ashok Jain, Executive Director, Micro Labs Ltd

3. Mr. Sudarshan Jain, Director- Healthcare Solutions, Piramal Healthcare Ltd

4. Mr. K. Shivkumar, Managing Director – Eisai Pharmaceutical India Pvt. Ltd

5. Mr. Savyasachi Sengupta, President, German Remedies Division.

6. Mr. Praneet Singh, Managing Director, Siguler Guff India Advisers Pvt Ltd

7. Mr. Rajiv Gulati, President-Global Business, Ranbaxy Laboratories Ltd

8. Mr. K.G. Ananthakrishnan, Managing Director, MSD Ltd

9. Ms. Farida Hussain, Senior Vice President – Sales & Marketing, USV Ltd

10.Mr. Ronald Sequeira, Executive Director – Human Resources, Glaxo SmithKline Pharmaceuticals Ltd

11. Mr. Manish Gupta, CEO, Indegene Life Sciences

12. Mr. Raghu Kumar, Managing Director, Allergan India Pvt Ltd

13. Dr. Tarun Gupta, Professor Emeritus at School of Business Management & Chairman – MBA Pharmaceuticals Management

14. Mr. Hari Kumar T.S. Iyer, Associate Professor, MBA Pharmaceuticals Management.

15. Mrs. Savita Chari, Senior Research Associate, MBA Pharmaceuticals Management, SVKM’s NMIMS, SBM

It is one of the best programmes in the country and annually revisited by us for the purpose of upgrading the programme. The attempt is to get the best in the industry to come and teach in this MBA Programme, so the faculty consists of our full time teachers as well as many from the industry who are well-known and already established as authorities in their specialized field areas. The course concentrates on both theoretical as well as practical aspect of each subject.

International Marketing is taught with number of courses (one language is compulsory for every student) and this is the only MBA Programme where students work on dissertation for six months, and submit it to the university. This is a comprehensive course in pharmaceutical management.

Program Objectives

1. The objective of MBA Pharmaceuticals Management course is to develop students, over the period of two years, by rigorous field work and academics, for managerial positions in the Pharmaceutical Industry. Students spend 8 weeks of summer Internship with Pharmaceutical or Medical Devices Companies.

2. Every week , one full day is devoted to field work in every trimester involving visits to Doctors, Retailers, Patients and wholesalers. Total Field work exceeds 60 hours and requires an additional 20 hours of data analysis. In addition, students are required to devote at least 60 hours per week for academics.

3. Apart from the weekly field work, each student is assigned a brand for a Marketing Project and thesis. The student is required to study the assigned brand and interview doctors and retailers.

4. Students are required to learn either Mandarin or Spanish as a foreign language, which would prove useful in operating in regional markets like China and Brazil. It is essential for students to be familiar with trends and practices in international markets. This prepares them for assignments in the international arena in their career. Hence, subjects like Multi National Management, Strategic Alliances & International Marketing are included to facilitate exposure to global issues.

5. Every trimester of the program includes a course in Communication skills of students.

6. The course is predominantly based on interactive sessions involving case studies from the world’s best B- schools like Harvard, Kellogg and INSEAD, and cases from the Indian Pharma Industry, which are prepared by the core faculty. The course is heavy on library work and projects.

Pedagogy

Lectures, case-discussions (mainly Harvard and Indian cases developed by faculty are used) Video-based discussions arer used to impart knowledge in this course.

Student Loans

Students may obtain loan from any of the following banks:
(1) State Bank of India
(2) Bank of Baroda
(3) Bank of India
(4) HDFC Bank
(5) Punjab National Bank
(6) Central Bank,
(7) Syndicate Bank &
(8) Indian Overseas Bank
(9) Dena Bank

Admission Criteria Process

Entrance & Selection Process

Students need to appear for NMAT followed by individual in-depth interviews and individual presentations by each student.
We aim to take 45 students for 2 sections or 90 students in 2013-2014.
The selection process is also based on industry experts from pharmaceutical industry who join our existing University faculty to finally select candidates.

Evaluation Criteria

All students must do weekly field work, analyse findings and report results regularly. For students who are serious about making a place for themselves in the Pharmaceutical Industry this course goes a long way to prepare successful managers.

Placements

We have the following pharmaceutical companies and consultancy companies who regularly select students from our MBA, Pharmaceutical Management course. We have had 100% placement in the last 5 years.

There is a dress-code and class timings are from 9.00 a.m to 4.30 p.m. and attendance is compulsory just as fieldwork and dissertation are all essential part of this course.

This full-time course is one of the most sought after course in our country.

Curriculum

MASTER OF BUSINESS ADMINISTRATION–PHARMACEUTICALS MANAGEMENT (FULL TIME)

Course Structure(2012-13-14)

First Year (2013-14)
Trimester – I

Trimester – II

Trimester – III

Second Year (2013-14)
Trimester – IV

Trimester – V

Trimester – VI

SVKM's NMiMS - School of Business Management

The School of Business Management (SBM) of SVKM’s NMIMS (Deemed-to-be-University), one of India’s  premier business schools is situated in Mumbai- the financial hub and nerve centre of  the country.

Apart from offering diverse cutting-edge programs for students, it also offers executive education programs for professionals who want to make the key transition in their careers. The SBM educational experience aims to equip students with a bedrock of management skills to help them navigate through the complex business environment of today.  A dynamic curriculum designed in conjunction with academics and industry practitioners, provides them the opportunities to master new skills and explore varied perspectives.

The School uses the case method as its chief pedagogical tool to bring to the classroom real world business scenarios that provide compelling opportunities amidst challenging settings; the emphasis here  is on practical knowledge and personalized learning. SBM has an abundance of intellectual capital in the form of faculty members who are renowned in their respective fields and are committed to creating a dynamic learning environment.

Social sensitivity is the credo at SBM, where students are sensitized to respond to the changing social realities through the development and application of knowledge for creating a sustainable society.