Master of Arts (M.A.) in Advertising + Digital Marketing (JNAFAU)
![]() by Annapurna International School of Film and Media (AISFM)Hyderabad |
Category: MA in Advertising & Digital Marketing | Advertising | Online Advertising
Eligibility: (Pre-requisites) | Degree in any stream, with minimum marks of 50% |
Medium of instruction: | English |
Affiliation
Degree: Master of Arts (MA) in Film + Media
University: Jawaharlal Nehru Architecture & Fine Arts University, Hyderabad
Degree type: Full-time, government recognised.
Admissions
Admissions Process – Please register using the form on this page. We will contact you to provide you with the application materials. Our admissions office will consider previous academic history, an application essay and the results of our personal interview rounds in selecting candidates for the course.
Apply for Degree Courses
Admissions are now open for our revolutionary degree, masters and MBA programs in media, with specialized courses in film, animation, journalism, advertising, photography, graphic design and media management.
For the first time in India students finishing their 10+2 or graduation have the option of a bachelor’s/graduation or master’s program that combines a broad liberal arts education with intensive training in media production, with options such as film, acting, animation, mass communication or photography.
We believe that in order to be a great filmmaker or media professional, technical skills alone are insufficient. Students should have a fundamental grounding in varying aspects of culture and society, including religion, psychology, philosophy, literature, math and economics.
Lessons in all these areas enrich the student’s life, both professionally and personally, and help the student fulfill their potential no matter what track in media their life takes them.
Our degree programs are fully government accredited and feature exciting exchange opportunities with universities around the world.
Admissions Procedure
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Call our admissions office on 040 4914 1234 or email to request the application form.
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Complete the application form and attach your Statement of Purpose and other required documents.
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Courier the package to AISFM.
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If your application is shortlisted, you will be called for a personal interview at the school. Students are encouraged to bring family members with them on the interview day.
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Some courses will have additional tests on the interview day.
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If you are selected as a student, you will be notified by phone. Your offer letter will be couriered to you, as per the admissions calendar below.
If you have any questions on the application procedure, please contact the school.
Admissions Deadlines – 2014 Intakes
All BFA / MA / MBA Courses
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Early round admissions: November 2013 to January 2014
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Early round offer letters issued: January 2014
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Main round admissions: February 2014 to April 2014
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Main round offer letters issued: April 2014
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Late round admissions: May to July 2014 (Late round will close once all all seats have been offered)
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All intakes commence in July / August 2014
Notes:
Students can apply to this course before receiving their final academic or exam results. Selected students will receive conditional enrollment, which will be confirmed once the results are provided.
If all seats are filled during early/main admissions, late admissions will not be accepted. Most of our courses accept fewer than 20 students, and some courses accept fewer than 10 students. We strongly recommend applying as early as possible to have the best chance of securing a seat.
Curriculum
The two-year curriculum for the MA is composed of Core Subjects, which are mandatory for all students, one Specialisation stream, and one Elective from our media subjects.
Full Subject List
Subject Name |
Credit Hours |
Philosophy 1 / Modern World History / Political Science |
3 |
English Communication and Grammar |
3 |
Basic Visual Literacy |
3 |
Fundamentals of Screenwriting / Drawing 1 |
3 |
Fundamentals of Filmmaking |
3 |
Photography 1 |
3 |
Psychology of Persuasion and Consumer Behaviour |
3 |
Music Appreciation |
3 |
Documentary Production - Sophomore Project |
6 |
Integrated Marketing |
3 |
Transmedia Strategy and Production |
3 |
Copywriting 1 |
3 |
SEM, SEO and PPC |
6 |
News & TV Production - Junior Project |
6 |
Art Direction |
6 |
Campaign Planning & Execution |
3 |
Advanced Copywriting |
3 |
Corporate Design - Integrated Branding |
3 |
Contemporary Advertising Trends |
3 |
Content Strategy and Analytics |
3 |
Account Planning Skills |
3 |
Social Media Channels and Trends |
3 |
Thesis |
3 |
Senior Year Project |
12 |
Fee Details
Semester |
Fee |
Semester 1: |
2,30,000 |
Semester 2: |
1,50,000 |
Semester 3: |
1,52,500 |
Semester 4: |
75,000 |
Scholarships of up to 50% of tuition charges are available on the basis of financial need. Please complete the form below for more information.
Additional charges
Security deposit of Rs.1,00,000. This is payable at the time of admission and will be refunded at course completion, subject to any deductions.
Software costs. Each course has certain compulsory requirements for software purchase. These can be purchased through selected vendors at educational discounts.
Laptop. Each Student must own a laptop from the beginning of the second year. The required specifications will be provided to students at the end of the first year. Students can bring their own laptop or purchase one through our selected vendors at educational discounts. We strongly advise students not to purchase laptops until the specifications are provided, as a particular brand/configuration may be mandatory.
Camera. Each Student must own a DSLR camera. The required specifications will be given in the offer letter. Students can bring their own camera or purchase one through our selected vendors at educational discounts.
Elective Course Charges. Some optional subjects carry additional course fees to cover the costs of specialised materials or technology. Students will be made aware of these charges at the time of selecting their optional subjects.
*All fee details are subject to change.
Classroom - Full Time | ||||
When | Duration | Where | Remarks | Price |
Not Specified |
2 Years |
All Venues | Not Specified |
INR 6,07,500 Per Course (Taxes As Applicable) |
Annapurna International School of Film and Media (AISFM)
The Annapurna International School of Film and Media is India’s first private, non-profit and completely student-focused media school.
AISFM’s goal is to be one of the finest film-institutes in India, and one of the finest in the world. To achieve this, the generous Akkineni family (the school’s primary backers) and management have built the school on the grounds of a major film studio in the heart of Hyderabad, set-up a film fund to produce commercial films using the school’s own students and faculty as cast and crew and drawn some of the biggest names in cinema as teachers and academic advisors. Come join us. Come grow with us. Come start your career with AISFM.
We believe now, today, AISFM offers the best acting school in India, the best directing school, and the best courses in cinematography, editing, writing and producing.
What separates AISFM from other film schools in India?
Yes, the film fund, the location inside a studio and the industry heavyweights that are tied to the school. But mostly, it’s our total devotion to students. This means intense faculty training, to ensure classes are incredibly productive and fun. This means working non-stop to land our students great positions in the industry. This means building a reputation as one of the finest film-institutes in India, so that when our students go out into the world, the world knows they attended the finest acting institute in India, or the finest directing institute, or took the best mass media courses available.
Come join us. Bring your talents to the best acting institute in India, or the best cinematography school in Indian to any of our courses. With your talent, and our training, you can build a career in media and be proud to know you attended one of the premier film schools in India.