Post Graduate Program in Retail Management (PGPRM)
by We School (Welingkar Institute of Management)Mumbai, Bangalore, New Delhi |
| Eligibility: (Pre-requisites) | Graduates from any stream from any recognized university |
| Medium of instruction: | English |
The program is the right course for aspirants who would like to become retail professionals at supervisory levels and those who own or manage a retail business.
The one year program will introduce participants to various aspects of professional retailing. The curriculum has been designed by a team of Retail professionals and includes sessions in theory and practical applications in a balanced measure.
Faculty
The faculty comprises of experts in the field of retailing. Professionals from various retail organizations and brands are associated as visiting faculty. Leading retail professionals are also invited as guest lecturers.
Timings:
Classes will be conducted in the morning from 7.30 to 9.30
Program Structure
|
SEMISTER I |
SEMISTER II |
|
Basics of Marketing |
Customer Service & Selling Skills |
|
Effective Communication |
Retail Finance |
|
Consumer Behaviour |
Retail Information systems and CRM |
|
Introduction to Retail |
Retail advertising & sales promotion |
|
Retail Strategy |
Retail Rural Marketing |
|
Store location, Site selection & Positioning |
Non-Store Retailing |
|
Merchandise buying and Management |
Franchise Operations & Management |
|
Store design & visual merchandising |
Mall Management |
|
Warehousing & Supply Chain Management |
Retail HRM |
|
Store operations and management |
Retail statutory obligations |
|
PRACTICAL (CLASSROOM SESSIONS) |
|
|
Consumer Research & Marketing Research |
|
|
Stores Visits |
|
|
Projects |
|
Eligibility
Graduates from any stream from any recognized university
Fees:
Fees will be revised from 1st July 2012. The revised fee will be Rs. 30,337/- for one year.
Batch Size: Max up to 60
Note: The Institute reserves the right to take less than 60 students, if the quality of applicants is not upto the mark.
Documents required:
Passport size photo, Qualification mark sheet, Experience certificate (if required), cheque or DD.
| Classroom - Regular | ||||
| When | Duration | Where | Remarks | Price |
|
(7:30 AM - 9:30 AM) |
Not Specified | All Venues | Not Specified |
INR 30,337 Per Course (Taxes As Applicable) |
| Price Notes: Fees will be revised from 1st July 2012. The revised fee will be Rs. 30,337/- for one year. | ||||
Bangalore, Hosur Road (Campus):- 102/103, Electronic City Phase 1, Next to Telephone Exchange Hosur Road, Bangalore - 560100, Karnataka, India
New Delhi, Lajpat Nagar (Branch):- House No.1, 2nd Floor, Ring Road Lajpat Nagar, New Delhi, Delhi, India
Bangalore, Hosur Road (Campus):- 11, Emen Arcade, Krishna Nagar Industrial Estate, Near Dairy Circle Hosur Road, Bangalore - 560029, Karnataka, India
We School (Welingkar Institute of Management)
Welingkar Institute of Management Development (WeSchool) was established in the year 1977 with a focus on giving a new dimension to Business Studies. It is part of the Shikshana Prasaraka Mandali, which has 43 prominent institutions across the country under its purview.
With a strong educational legacy of over thirty years, WeSchool believes in the excellence of quality education catered in relevance to the current times and industry demands; thus giving students a complete educational experience.
WeSchool’s strategy of responding efficiently and effectively to the needs of the industry and student community brings it in the league of leading Business Schools across India and South East Asia. With various other academic achievements and accolades, WeSchool has recently been ranked 1st in the West Zone by Careers 360 Education Survey, 2013.
Along with providing full-time business management courses, WeSchool has also been responsible in pioneering various part-time Diploma & Certification Programs and Post Graduate Diploma In Management through hybrid learning format. WeSchool has gained the distinction of being one of the few institutes whose hybrid programs have been accredited by the Distance Education Council (DEC), an apex agency, responsible for recognizing Open and Distance Learning Institutions in India.
At WeSchool, all the business management courses are tailored to give a clear understanding of Management subjects and are well-structured to enhance functional and soft skills development of its students. Combination of modern and traditional teaching methodologies help students to gain knowledge in the best way possible, while also helping them to realize and believe in their potential to evolve as successful role-players and decision makers in the professional world.
WeSchool is committed to produce outstanding managers with broad based knowledge, analytical ability, team experience and critical interpersonal skills necessary to meet today's and tomorrow's management challenges.



