Category: Photography | Diploma in Photography
| Eligibility: (Pre-requisites) | 18+ and a passion for image making |
| Medium of instruction: | English |
Information
1st.Semester:
Elementary. 16 weeks
PRINCIPLES OF PHOTOGRAPHY
In this fundamental course, students will identify basic photographic tools and their intended purposes, including the proper use of various camera systems, light meters and film selection. Students will analyze photographs to determine their positive and negative attributes and apply these principles to produce their own visually compelling images by employing the correct photographic techniques.
HISTORY OF PHOTOGRAPHY
Students investigate the impact of photography on science, art, fashion and commerce. Particular emphasis is placed on materials, processes and techniques that have played significant roles in the development of the field.
DSLR WORKFLOW
Camera to Canvas.
PRINCIPLES OF DESIGN AND COMPOSITION
Basics color principles, including line, shape, hue, texture, form, value and intensity are studied. Students investigate color as seen in black and white and its relationship to composition through harmony and contrast in a variety of formats and media. Students will also learn the usage of classical rules of composition to make a visual statement.
ZONE FIVE
Understanding the secret of exposure control. Learning and exploiting all the tools available for correct exposure. Understanding light and shade. Students will explore light reflectivity in relation to the tonality of the image. This section involves extensive use of the DSLR’s, and learning the use of digital software’s for Black & White conversion, rendering and multi K3 inkjet printing.
COLOR MANAGEMENT WORKFLOW
SURVEY OF PHOTOGRAPHY
Students will receive an overview of the photographic industry, including specialty fields available to professional photographers and a history of these fields.
LIGHT SOURCES
In-depth understanding of artificial lights i.e. studio flashlights, halogen, tungsten, etc. understanding color temperature light quality, advantages and problems.
COMPRESSION CURVE
Setting accurate light ratios for offset printing using the Compression Curve. The use of Histogram for accurate exposure in fashion photography.
COLOR IN FASHION PHOTOGRAPHY
DIGITAL PHOTOGRAPHIC PRODUCTION
This course focuses on the role of the computer as a necessary tool for the professional photographer. Emphasis is on the development of advanced retouching and manipulation skills as these relate to the use of photographic imagery in two dimensional presentation media.
IMAGE CONSULTANCY
2nd.Semester :
Intermediate 16 weeks
INTRODUCTION TO STUDIO FLASH LIGHTING
Light characteristics and form: Point light source, Reflectors, Wide light sources, Light banks, Umbrellas, soft boxes, honeycombs, snoots, etc. Understanding light direction, throw of light, soft light, contrasty or hard light, the Light cage, etc.
AVAILABLE LIGHT PEOPLE PHOTOGRAPHY
Introduction to Outdoor Fashion and Portrait Lighting using Diffuser, Reflector, Mirror etc., Five portrait lighting outdoor.
PORTRAITURE
Concept of Portrait photography. Tools and requirement: Studio, camera, lenses, film etc.
Basic Portrait lighting: Main light, fill, hair, background light. Light ratio. Studio and/or location photography. Groups and outdoor portraits. Light metering for portraiture.
FASHION
A comprehensive study of advanced traditional and contemporary portrait techniques. Corrective and glamorous make-up. Classical lighting set ups. Fashion lighting set ups, Film Noir Lighting. Use of various backgrounds. Posing and creative techniques. Designed for students who are considering a major interest in fashion photography.
FASHION PHOTOGRAPHY
This course provides an overview of the fashion photography industry. Students are directed in the proper use of figure posing as it applies to various advertising formats. The theory/practical of collaborative work among a design team will be executed. Features a mock ad campaign shoot demo featuring traditional/contemporary fashion wear. Understanding fashion trends for editorial.
ADVERTISING [PEOPLE]
Conceptual people photography. The entire process from selection of models, production, pre, post of an advertising shoot. Shooting people at location and on a studio set for an advertising campaign.
SOFTWARE
In depth hands on training on the practical usage of Digital Imaging software viz. Adobe Photoshop, Genuine fractals, etc. Fundamentals to in-depth working.
DIGITAL FASHION TECHNIQUES
Digital fashion basics to advanced, Portrait basic to Advanced, Practical usage of Digital Imaging in People photography.
PHOTOGRAPHING FASHION ACCESSORIES
Students will be taught the lighting and professional techniques to creatively and accurately shoot fashion accessories like purses, cosmetics, perfumes belts, etc.
INCLUDES
Brand new practical syllabus, Course material, three models with make up and hair dressing on one to one basis per student (two half day shifts and one full day shift). Plus a minimum of three models shoot along with the faculty and entire class as part of curriculum. Videos of foreign fashion and glamour photographers will be shown. Making of concepts. Understanding Beauty shoot conceptualization. Outdoor fashion shoot (lecture and project). Production fashion shoot (lecture and project). Creative fashion shoot (lecture and project). Expert class on how to build a rapport with the models, Assistance in developing your portfolio and business marketing.
BASIC REQUIREMENT
Digital S.L.R. with normal lens, (50mm) or a wide-tele zoom, like 28-80, 80-200, etc., a tripod, a cable shutter release, set of filters and light gels, portable flash, flash syncro cords, mains power cords and guide bulbs for prolinchrom studio flash lights, Hot shoe, Handheld Flash Meter.
Students who complete the course successfully will be awarded the Diploma certificate and will be issued a Shari Professional Fashion Photographers Identity card. Both documents will identify you as a Shari qualified professional photographers.
| Classroom - Full Time | ||||
| When | Duration | Where | Remarks | Price |
| 11th September, 2013 |
1 Years |
All Venues | Not Specified |
INR 4,00,000 Per Course (Taxes As Applicable) |
| Price Notes: + Rs. 21,000/- refundable deposit. | ||||
Shari Academy
Shari Academy founded in 1991
Image Maker
The advent of digital technology has had the biggest impact in the Art, Science and Business of photography after the invention of color films.
Digital cameras, labs, storage devices, digital manipulation software, etc. have completely and dramatically changed the photography business as the world has known since it began. This synergy between the old and contemporary, results in great images. The impact of visual communication is seen by the innumerable images we see every day in our environment. Photographers are often at the forefront as they document history and social changes.
The resources of these image makers are tapped by virtually all industries and very few people will be unaffected by photographic image capture, in its varied usages and application. The contemporary formally trained image maker is not only a respected self employed professional but also a very well paid artist.
The average monthly salary for photographers in India would be from Rs.7,500/- to Rs.45,000/- and the average professional fee charged by a self employed professional is Rs. 10,000/- to Rs.50,000/- plus per day.
Trends Research Group reported Photography jobs are predicted to rise by 10 to 12 percent through 2012.
So if you have the spark, an ankur, a seed, that the fire of imagination ignites... come to us with your own passion and vision And the process begins... an idea begins to take shape evolving and changing, it is forged and molded and refined... the best thing about this passionate process is that it never ends... wherever your road leads you.
A career that combines creativity with the challenge of business is a lifelong adventure.
Girish Mistry
Dean - Shari Academy
Alok Bhardwaj
Senior Vice-president, Canon India.
Campus Mumbai on seeing the photographic images of The Mastercraftsman Graduates at the Luxoculus 2004:
“The work of the students that I saw during the convocation was just awesome. If I was not told that this was done by students, I would have got confused with works of eminent artists and photographers. Elements of Creativity and remarkable work of photography made the display stand out over so many that I have attended. No wonder, Shari's students get international acclaim. I was actually thinking how best can Canon use some of this work in projecting photography. All the best to the students for their vast career opportunities ahead".
"Canon is very choosy in selecting partners in the photo industry. As leaders in the industry, we feel that photography has to become an integral part of day today life for most of us and a piece of art for some amongst us who are real enthusiasts. After examining all options, we zeroed in for Shari Academy and tied up with them as Canon pro-Centre. We would be using this institute to provide exposure to our customers on photography. As the quality of work, teaching & curriculum in the institute matches some of the best in the world, we feel that our customers will learn the most. Together, we will create photography leadership in India".
Jayesh Mehta
President, Aiptia .
It is a great pleasure to note that Shari Academy, India’s premier Adobe accredited photography institute is completing its 20th years of services to the Nation. The Institute has been doing laudable services in producing professional photographers who are excelling in their profession throughout the length and breadth of our great country. I am proud to send my hearty congratulations to the Founder leader of the Institute Shri Girish Mistry and wish the Institute all the best to cross many more milestones”.
S M Ram Prasad,
Deputy General Manager,
Consumer Products,
Epson.
“Shari Academy has been doing some stellar work in nurturing a growing crop of fine young photographers for several years now. For any youngster keen on making photography a profession this is the go-to place. By providing a solid foundation in the art and science of photography Shari has made a name for itself not just in India but increasingly abroad as well. At Epson we are happy to partner with Shari and its students. Our aim is to introduce the students to the joys of immaculate digital printing with the best possible printing devices in the world”.
Vihang VASA
Owner – Photonics Enterprise.
“Recently I gave lecture and demo at Girish Mistry’s Shari Academy. It was matter of pride and honor for me.
Way back in year 1992, when I was in SSC, I had gone to Girish Mistry’s Shari Academy for admission with my father.
I was quite young and nervous. But Girish was kind. He asked me one question. “Do you know how to load the film in camera?” Yes I said – first check that there is no film in the camera, and then load the film in the camera under the shade. Etc.
He was satisfied and took me in. That was beginning of my career in photo industry. Initially I started as an amateur commercial photographer and then went into photo trading.
During all these years I worked with many celebrity photographers and traders and leading photo companies and came a long way from my modest beginning.
But my association with Girish Mistry’s Shari Academy continued and he always supported me.
At Girish Mistry’s Shari Academy, I not only learned photography but administration, business, finance, computer, human relationship, leadership and to understand photo industry etc.
This knowledge has immensely helped me grow and become one of the most successful photo traders of high-end photo equipment in the country.
I have visited many photo schools and met many photographers both in Indian and abroad and can say that Girish and his Shari Academy is absolutely of international class comparable with best in USA, UK and Europe
Mr. Sandeep Mehrotra,
Business Head, Adobe Systems India.
India's first Adobe Authorised Training Center. Adobe has always worked with the best in the business.
For a while now we have been tracking institutes capable of the AATC accreditation.
The Shari Academy has been an institute of high repute for many years and has produced some of the best names in the business.
The accreditation was conferred on Shari Academy as their training methods, their functioning and their courses are of international class and they met all the essential requirements and norms as prescribed by the Adobe Systems Worldwide including having an Adobe Certified Instructor
Mukul Kashyap,
India Sales and Marketing Manager.
“Manfrotto have been in India and one of our key strategy has been to impart knowledge to budding talent , hobbyist , amateurs and practicing photographers. Across India, we choose a handful of schools for imparting product awareness and knowledge about our products. Shari Academy has been a preferred choice year on year for Manfrotto. It has been a 2 sided association. We get to hear what preferences India has for photo categories and with Shari, we share and hand over some of the best equipment we have for use amongst the students, all for a single aim- A stunning picture !
Our bond over the years has only strengthened, thanks to a commitment from an equally capable partner like Shari Academy”.
Mr. Greg Gorman,
( A celebrity Photographer, A Legend who has defined the art of personality photographer and who has shot portraits of Hollywood actors to advertising campaigns and fine art.)
“Congratulations on all your work. The site is very impressive. The students work is very impressive, they are lucky to have a school dedicated only to photography in Mumbai as it is quite rare even in the USA and EUROPE too.”
Mr. John Cosgrove,
Trainer, Epson Print Academy.
Campus Mumbai on seeing the photographic images of The Mastercraftsman Graduates at the Luxoculus 2004:
“The exhibition was beautiful, I was really surprised at the quality of work the young photographers showcased. I was looking at a professional exhibition in Singapore a couple of weeks ago and I was very disappointed with what I saw, and then I see this, and these are young guys with only 2 years of training and churning out extremely high quality work, made me think I am in the wrong country, Mumbai seems to be the place for photography and films and fashion, now I am going back and telling everyone about this academy.”
Photographers and students mainly prefer to work and learn in Mumbai and similar metros which have advertising agencies, publishing and newspaper media houses, fashion houses and designers, bollywood, fine art, etc.
