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Diploma in Visual Merchandising


JD Institue Of Fashion Technology
Diploma

by JD Institue Of Fashion Technology


Mumbai, New Delhi, Bangalore, Navi Mumbai, Jaipur, Pathankot, Meerut, Jammu, Gwalior, Kanpur, Lucknow, Raipur View More +
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Subjects Covered & Categories
Learn: Visual Merchandising

Category: Diploma in Visual Merchandising | Retail


Basic Details
Medium of instruction:English
Overview, Content & Syllabus

This program aims at making the students realize the power of visual merchandising in today’s competitive fashion industry. JD institute has been one of the first Institutes in Asia to start this program, sensing the need for trained professionals in this field of fashion.

Window dressing is perhaps the most neglected aspect of the marketing and promotional mix. Like any other aspect of marketing. It has its own intricacies and inanities, successes and failures, and its own powers and limitations. It is not setting up fancy props, playing with exotic colours, flashing about fancy lights. As it can be dangerous when used in an inappropriate manner. It should be practiced by trained professionals. Sensing its importance. JD was the first institute in Asia to start a course in Window Dressing, which teaches you the art to convert creativity into profitability.

 

VM : 101 - Introduction to Visual Merchandising

Role & importance of Visual Merchandising in today's competitive world. Visual Merchandising as a marketing strategy. The art of pre - selling a product.

 

VM : 102 - Outlining and Developing a Display strategy

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Role & importance of Visual Merchandising in today’s competitive world. Visual Merchandising as a marketing strategy. The art of pre - selling a product.

 

VM : 103 - Strategic Planning

Analysis of target audience. Segmentation of market, Analysis of buying motives & brand preferences. Understanding Marketing & sales Management.

 

VM : 104 - Basic Principles

Windows designs, showroom, boutique display. colour theory and harmony & application. Music and its powers. Uses & application of mannequins. Construction

 

VM : 105 - Classification of Displays

Various types of props. Plants palms, petunia plants, fems, eetc. Sylvan props twigs, vines, frames, fence etc., Paper & paper product tissue paper, typing paper, sculpted paper, boxes etc furniture & fabrics, Miscellaneous paraphernalia.

 

VM :106 - Details of Pattern

weaves, stripes, checks plaids, geometric, dots floral figures, fantasies & other patterns, importance of Backdrop presentation.

 

VM : 107 - Music & Lighting

Selection of music. Advantages & disadvantages of using music, understanding lighting patterns. Role of lighting in visual merchandising, Colours and types of lightings.

 

VM : 108 - Sophistication in Visual Display

Latest equipments & systems. Use & Selection of various mediums. Audio visual presentation. Usage of scientific technology in Visual Display.

 

VM : 109 - Visual Merchandising

Approaching clients. Developing according to client requirements. Handling client objections. Developing them and idea for client presentation.

 

VM : 110 - Finalization of Display

Motive & Marketing consideration for every merchandise display. Estimation & finalizations of the contract. Assignments& Evaluation. Planning & inventory control system.

 

VM : 111 - Strategies of a Visual Merchandise

Development of creative - Strategies of a Visual Merchandise

Development of creative designs. Innovation in Visual Merchandising.

Skills, technique & strategies of presentation.

 

VM : 112 - Scope & Prospects

A successful Window Designer could earn as high as Rs. 20,000/- per windows.

 

Recommended for

Anyone connected to the fashion industry. Fashion designers, amateur designers or even beginners.

Basically for anyone with a flair of for creative interiors and decoration and with an ambition to reach for the skies. Our Window can sell, only if you know how!


Course Schedule & Price
Classroom - Regular
When Duration Where Remarks Price
Not Specified Not Specified All Venues Not Specified Price On Request

Venues (Locations)
Mumbai, Vile Parle West (Head Office):- JD, Hemu Arcade, Opp. Vile Parle Station Vile Parle West, Mumbai - 400056, Maharashtra, India


New Delhi, Hauz Khas (Corporate Office):- JD, Lokayata, Hauz Khas Village Hauz Khas, New Delhi - 110016, Delhi, India


Bangalore, Lavelle Road (Corporate Office):- # 71, 1st Floor, 2nd Cross, Above Prasad Bidappa Associates Near Java City, Lavelle Road, Bangalore - 560001, Karnataka, India


New Delhi, Santpura (Center):- JD, G1/2, Santpura, Model Town 3, Santpura, New Delhi, Delhi, India


New Delhi, Dwarka (Center):- Vardhaman Airport Plaza, Part-II, Plot No. 14, Sec-6, Central Market, Dwarka, New Delhi - 110 075, Delhi, India


New Delhi, Main Vikas Marg (Center):- G 16, Preet Vihar Main Vikas Marg, New Delhi - 110 092, Delhi, India


New Delhi, Rajouri Garden (Center):- Campus Rajouri Garden, J-1/164, Near Rajouri Garden Metro Station, Rajouri Garden, New Delhi - 110 027, Delhi, India


New Delhi, Pitampura (Center):- 372-73, Aggarwal Millenium Tower-II, (Netaji Subhash Place) Pitampura, New Delhi - 110 034, Delhi, India


Navi Mumbai, Vashi (Center):- 1st Floor, Saamna Press Building Near Vashi Railway Station, Vashi, Navi Mumbai - 400705 - 400 056, Maharashtra, India


Bangalore, Yelahanka (Center):- No. 789, Double Road, Near Just Bake, Yelahanka New Town, Yelahanka, Bangalore - 560 106, Karnataka, India


New Delhi, Noida (Center):- B-23 A, Sector - 62, (Near to Fortis Hospital) Noida, New Delhi - 201 301, Delhi, India


Jaipur, Vidhyadhar Nagar (Center):- Cross Road Mall, 2nd Floor, Central Spine, Sector 6, Vidhyadhar Nagar, Jaipur - 302 023, Rajasthan, India


Pathankot, Shahpur Road (Center):- JD, 1st Floor, Gopalsons Chemists Opp. Civil Hospital, Shahpur Road Shahpur Road, Pathankot - 145 001, Punjab, India


Meerut, Western Kutchery Road (Center):- JD, 2nd floor, RG Plaza, Opp. RG Degree College, Western Kutchery Road, Meerut - 250 001, Uttar Pradesh, India


Jammu, Trikuta Nagar (Center):- JD Building, Adarsh Enclave, Opp. Nidheesh Apartments, Trikuta Nagar, Jammu - 180 012, Jammu and Kashmir, India


Gwalior, Laxmi Bai Colony Padav (Center):- 44, Laxmi Bai Colony Padav Laxmi Bai Colony Padav, Gwalior, Madhya Pradesh, India


Kanpur, Sharda Nagar (Center):- JD,117/52, Q Block Sharda Nagar, Kanpur - 208 025, Uttar Pradesh, India


Lucknow, Hazratganj (Center):- 4A, Habibullah Estate, Hazratganj, Lucknow - 226 001, Uttar Pradesh, India


Raipur, Nardaha (Center):- KITE, Knowledge Village Vidhan Sabha Road, Nardaha, Raipur - 492 005, Chhattisgarh, India


Kochi, Kalamassery (Center):- JD, Khasji Tower, CUSAT Junction Signal Kalamassery, Kalamassery, Kochi - 682 033, Kerala, India


Guwahati, Panbazar (Center):- JD, LIC, Jivan Nivesh Building, Panbazar, Guwahati - 781 001, Assam, India


Dibrugarh, Kartik Para (Center):- 2nd floor, Above UCO Bank, R.K.B. Path, Kartik Para, Dibrugarh - 1, Assam, India


Kochi, Kalamassery (Center):- 1st Floor, Khasji Tower, CUSAT Signal Junction, South Kalamassery Kalamassery, Kochi - 682 033, Kerala, India


Visakhapatnam, Asilmetta (Center):- First floor, Beside Meghalaya Hotel, Asilmetta Junction Asilmetta, Visakhapatnam - 530 003, Andhra Pradesh, India


About Course Provider

JD Institue Of Fashion Technology


Best College For Fashion Designing in India (JD Institute of Fashion Technology) Education that gives you the Edge...

JD Institute of Fashion Technology defines itself as the beacon that signals the infinite opportunities available in the Indian Fashion Industry. We are committed to unearthing the most promising talents and putting them on the right path of academic achievements and professional fulfillment. If the Fashion Industry is where you aspire to be, learning the latest and most effective methodologies in Fashion is your goal and a trusted, experienced and International name is what you seek- JD Institute of Fashion Technology is where you should be.

Experience meets Expertise...

Founded in 1988, JD Institute brings in over two decades of rich experience in creating fulfilling careers in the Indian and International Fashion Industries. Considered as one of the best Fashion Designing Schools, as established by industry opinions and student feedback, JD Institute offers defining courses in Fashion Technology that are applauded for being cutting edge, comprehensive, industry specific, progressive and highly relevant to the various disciplines that are part of the overall professional field of Fashion Designing.

We Create Big Names in Fashion...

Anybody who is following the fortunes of the Indian and International Fashion Industry should be aware of names like Rocky S, Shane & Falguni, Reza, Gaurav Chabra, Urvashi Kaur, Maheka Mirpuri, Nitin- Isha and Niket Mishra, all successful Graduates of JD Institute of Fashion Technology. Our commitment to redefining education that pertains to the Fashion Industry has allowed us to successfully create an educational system that recognizes- nurtures and promotes gifted talent. At JD Institute, we take our responsibility towards your future very seriously.

Would you like to know more about JD Institute? Contact us today! Surely, we can help you choose the best academic path that leads to the most rewarding career in the Fashion Industry.

Top Fashion Designing Institute / Colleges/ Schools in Bangalore, Delhi, Mumbai and Other Major Cities in India.

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