| Eligibility: (Pre-requisites) | Candidate must have passed or appeared Higher Secondary (10+2) examination under any recognized board/council/university. Additionally, all candidates need to have obtained a decent score in UNDER GRADUATE APTITUDE TEST (UGAT), conducted by AIMA or EIM ENTRANCE TEST (EET), conducted by Eastern Institute of Management, Kolkata. |
| Medium of instruction: | English |
The 3-Year full-time regular BBA Program at EIM gives students opportunity and exposure at the very start of their Management Education with the city’s best Academic Delivery System.
EIM offers a 3 year regular fulltime graduation program leading to the Bachelor of Business Administration (BBA) degree of the University of Kalyani, which is not only recognized by premier companies of India, but worldwide.
EIM’s 3 year fulltime regular BBA program enjoys high reputation for its span, depth and relevance. In today’s corporate environment, no one-dimensional expertise can serve to strategize business activities. At EIM, the curriculum emphasizes on integrating cutting-edge domain knowledge with a wide spectrum of cross-functional expertise and skill sets, so that students become efficient in multi-tasking.
Simultaneously, EIM helps students to build a sound repertoire of soft skills, with specific emphasis on attitude-engineering, communication & presentations, critical thinking, problem solving, decision making, team orientation and corporate adaptability. These are honed through structured training modules. In the ultimate, these give our graduates a head start in their career in Management.
Syllabus of BBA(H) Course
|
Year |
Semester |
Paper Code |
Paper |
Marks/Credits |
|
|
1st |
1st |
BBA - 101 |
English –I |
100 |
4 |
|
|
|
102 |
Mathematics – I |
100 |
4 |
|
|
|
103 |
Statistics – I |
100 |
4 |
|
|
|
104 |
Economics - I |
100 |
4 |
|
|
|
105 |
Indian Society & Culture |
100 |
4 |
|
|
|
106 |
Computer Applications– I |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
|
|
2nd |
BBA - 201 |
English –II |
100 |
4 |
|
|
|
|
Mathematics – II |
100 |
4 |
|
|
|
|
Statistics – II |
100 |
4 |
|
|
|
|
Economics - II |
100 |
4 |
|
|
|
|
Psychology |
100 |
4 |
|
|
|
|
Computer Applications – II |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
|
Year |
Semester |
Paper Code |
Paper |
Marks/Credits |
|
|
2nd |
3rd |
BBA - 301 |
Principles of Management |
100 |
4 |
|
|
|
302 |
Business Environment |
100 |
4 |
|
|
|
303 |
Business Regulatory Framework |
100 |
4 |
|
|
|
304 |
Business Economics |
100 |
4 |
|
|
|
305 |
Business Communication |
100 |
4 |
|
|
|
306 |
Financial Accounting |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
|
|
4th |
BBA - 401 |
Production Management |
100 |
4 |
|
|
|
402 |
Materials Management |
100 |
4 |
|
|
|
403 |
Financial Management-I |
100 |
4 |
|
|
|
404 |
Marketing Management-I |
100 |
4 |
|
|
|
405 |
Human Resource Management-I |
100 |
4 |
|
|
|
406 |
Management Information Systems |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
|
Year |
Semester |
Paper Code |
Paper |
Marks/Credits |
|
|
3rd |
5th |
BBA - 501 |
Financial Management-II |
100 |
4 |
|
|
|
502 |
Marketing Management-II |
100 |
4 |
|
|
|
503 |
Human Resource Management-II |
100 |
4 |
|
|
|
504 |
Fundamentals of Entrepreneurship |
100 |
4 |
|
|
|
505 |
Environment Management |
100 |
4 |
|
|
|
506 |
Transport Management |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
|
|
6th |
BBA - 601 |
Financial Management-III |
100 |
4 |
|
|
|
602 |
Marketing Management-III |
100 |
4 |
|
|
|
603 |
Human Resource Management-III |
100 |
4 |
|
|
|
604 |
Health Care Management |
100 |
4 |
|
|
|
605 |
Social Research Methods |
100 |
4 |
|
|
Sessional |
681 |
Study Paper* & Viva Voce (50 + 50) |
100 |
4 |
|
|
|
|
Total |
600 |
24 |
* Study Paper in any functional area (Finance/Marketing/Human Resource Management/Information Systems).
Pedagogy at EIM
A combination of various teaching methods is used for delivering the course modules over the tenure of the Program. These include.
-
Class Room Teaching
-
Case Studies
-
Projects and Assignments
-
Web Based Learning
The Faculty also regularly posts study materials and assignments on the campus Intranet, for downloading by students.
The Institute regularly organizes Seminars, where leading persons from industry and senior working professionals share their experiences with students. Students also visit Industries to learn about real-life activities and practices first-hand.
The Institute encourages students to test and develop their skills against peer groups through participation in inter-college competitions, management games and other cultural activities both in India and abroad.
The Program is continuously reviewed and enriched to improve its value and keep it up-to-date.
| Classroom - Full Time | ||||
| When | Duration | Where | Remarks | Price |
| Not Specified |
3 Years |
All Venues | Not Specified |
INR 1,70,000 Per Course (Taxes As Applicable) |
| Price Notes: The total course fee is Rs. 170,000/- payable in seven installments. | ||||
EIM (Eastern Institute of Management)
EASTERN INSTITUTE OF MANAGEMENT (EIM), Kolkata is a stand-alone, 100% self-financed B-School owned by a Trust. It is managed by group of industry experts-turned academicians committed to imparting world-class management education as an application science.
The Institute is an off-campus of the University of Kalyani, West Bengal which has AICTE affiliation. Its 2-year full-time academic program leads to the MBA degree of the University.
The courseware at EIM is experiential. Students are imparted cutting-edge domain knowledge; simultaneously, they learn far beyond the curriculum: about ground-zero business practices, industry-specific operations, and cross-functional analytical and decision-making skills. They also undergo rigorous training in soft skills – communication, teamwork, leadership, attitude engineering, time management et al.
Through seamless integration of business theories, application skills and a holistic uplift of persona, EIM ensures that its students emerge as competent, and confident, business managers
