BSc + MSc in Fashion Design (3 yrs + 2 yrs)

The academic curriculum of Fashion Design at GD Goenka University allows students to easily blend into a global network while acquiring a greater appreciation of local industry trends. The multidisciplinary and broad based structure aims at an all round development. Deriving from the changing paradigms of industry and commerce, its content as well as the methodology has been designed to suit the need of the emerging sectors in design education. The teaching staff shall be a mix of professional and entrepreneurial sectors making a fundamental contribution to the Indian & Global Design culture. A number of entrepreneurs, experts, designers, project professionals, craftsmen and personalities in the fields of services & culture as well as of professional associations shall contribute to the team of teachers and play an essential role in the education program.

The UG program follows an academic process that is able to transfer to the students, a fundamental skill in fashion designing; understanding of historical & cultural context; the characteristics of processes, materials, technologies and processes typical of the fashion industry; tools to understand the behavioral patterns and cultural values; as well as the logic of competition, market positioning, sales processes and communication. The PG programme builds on these inputs, and while providing advanced scientific knowhow; develops individual capacity for research, continuous learning, planning and strategic design intervention. Advanced courses in core disciplines allow exploration of more innovative ambits of Design for the fashion System. Special attention will be paid to in-depth study of the peculiar “cultural” and “social” nature of fashion products and their complex, brand-linked, product-service relationship i.e. accessories, textiles and household items, cosmetics – events, display spaces, etc. Finally, inputs on marketing and strategic management aspects and knowledge of the entire value chain will complete the profile.

Career Opportunities

The institute places very high importance on career plans of graduating students and has a fully functional training and placement division. This division is in constant networking with the industry, to open new avenues for the students in the professional & business structures of the fashion industry and their supply chains.

Fashion Design as a career option has really evolved in the last decade. The Indian Fashion Industry is now valued at 300.000 crores and is projected to grow rapidly in product categories such as knitwear, footwear, sportswear, accessories, jewelry or costumes. Graduates of Masters programme will be capable of supervising the design/creative activities of fashion companies, coordinating design teams and the functions involved in the development process, particularly so where product-service markets are concerned. They can also work with professional firms handling trend analysis / research / forecasting & product development Education, blogging, journalism, publication are other options.

The institute works towards providing excellent career opportunities for students through campus placement.

Learning Outcomes :

Subject Specific Knowledge, Understanding and skills

On Completion of the degree, students will be able to demonstrate the following:

• Orientation to innovation as the design tool for development of the Fashion System as a whole.

• Maturity of expression, a capacity for critical appraisal of the effects of design on social, cultural and economic context, as well as strategic project planning and management skills.

• Ability to apply one's own creative design understanding to conceptualize a company's knowhow in an innovative way within product systems that are complex (multiple collections) and multi-product (multiple product ranges).

• Ability to support coherent transfer of value of a product within the various communication modes (from trade communication to advertising communication) and sales modes (from events to visual retail)

• An ability to undertake effective research to complete above-mentioned objectives

Modules of Study

YEAR I

Drawing Studio
Geometry: Curves & Surfaces
Materials tor Design
Methods & instruments for Design
Visual Design Studio
Design Theories & practices
History of Art, Design & Architecture
Traditional Indian Costumes

YEAR II

Meta Design Studio
Digital Representation
Technologies & Structures
Study of Traditional Crafts
Fashion Design Studio
Production Technology of Fashion Product
Product Business Plan
General Sociology
History of Fashion

YEAR III

Design Instruments & Methods
Design Seminar
Elective
Elective
Elective
Minor Project
Final Design Project
Final Design Presentation

YEAR IV

Fashion Brand & Enterprise Development Project
Fashion Communication
Design Seminar
Elective
Innovation in Materials, Technologies and Processes
Evolution & Innovation in Fashion Communication
Fashion Retail Design Lab
Elective

YEAR V

Industry Internship
Design Seminar
Beauty and Fashion
Elective
Design Project
Design Project Presentation

Admission Criteria

The admission will be based on performance in Design Aptitudes Test (DAT) followed by a personal interview.

Seats Available : 60

• GD Goenka School of Fashion & Design reserves the right to not fill all the seats and admit only as many candidates as those who meet the quality standards.