Master of Business Administration (MBA) in Media Management

1st Semester

Media Production (M)

• M 101 Videography & Studio Practices

• M 102 Multimedia Applications

Project (P)

• P 101 Media Production

(1. Audio Production 2. Multimedia)

2nd Semester

Media Production (M)

• M 201 Video Editing & Compositing

• M 202 Direction & Production for TV

Project (P)

• P 101 Advertising Production

(Radio Ad, TV Ad Campaign, Animation Film)

3rd Semester

Media Production (M)

• M 301 Broadcast Journalism*

• M 302 New Media Production

Project (P)

• P 301 Fiction & Documentary Production

4th Semester

Media Production (M)

• M 401 Entrepreneurial Skill Developments

• M 402 Internship

Project (P)

• P 101 Media Research Dissertation

The programmes are designed to develop confidence, self-esteem, communications and teamwork. Learners have strong ownership of the process which encourages cooperation, commitment, input and decision making.

• Television Production
  In television production, an excellent opportunity is provided to involve students in exploring and presenting key messages. We work sensitively to gain trust and commitment to create effective and accurate videos, where the style and content is appropriate and attuned. Our video training includes Writing for Television, Direction fro Television, Videography, Lighting & Video Editing.

• Audio Production
  Radio is a wonderfully expressive and intimate medium. Creating pictures through sound involves combining voice, music, ambient sound and sound effects to create broadcasting that is both entertaining and thought provoking. We impart training to our students to create high quality radio programmes. Our audio training includes planning, scheduling, scripting, presenting, interviewing, creating radio packages and all the technical aspects of audio recording, editing and broadcasting.

• Multimedia Production
  At EMRC, we provide training to our students on variety of projects incorporating may forms of media including video, audio, stills, animation, web design, graphics, interactive CD-ROMs and presentations. The training focuses on Graphics, 2D & 3D Animation, Compositing, Web & e-content development.

• Broadcast Journalism
  Students in broadcast journalism learn to report, produce, and deliver the news for radio, TV, and other broadcast media. They are trained in News Writing, Electronic News Gathering (ENG), News Production, presentation and packaging.

• Advertising & Public Relations Management
  Advertising is an important contributor to economic growth worldwide. Delivering an effective message through advertising requires different skill set. Students at EMRC are trained in Advertising Production, Corporate Communication & Public Relations Management.

• Media Management
  The course of media management provides students with knowledge and understanding of the multidisciplinary field of media management, encompassing media technology and its basic components as well as market studies, business development, organization and economics. It aims at students wishing to acquire the knowledge and skills to manage and develop enterprises in the media industry or enterprises using media communication in their business activities. The course content includes Media Marketing & Economics, Media Management, Event Management and HR Management.

• Media Research
  The Center seeks to contribute to the development of a tradition of rigorous research into media performance and media policy, with a particular emphasis on the interaction between the economic and the public service dimensions of media performance. In pursuit of these objectives, the center serves as a resource and forum for scholars, policymakers, industry groups, and public interest organizations with an interest in understanding the factors that affect media performance. The training of research focuses on Content Research, Media Research & Advanced Statistical Techniques.